To increase online sales from your marketing campaigns; whether you are running Google Ads, sponsored Facebook posts, or perhaps a print ad in a magazine or newspaper; lead your audience directly to a page on your website that is optimized to “close the sale.” A “landing page” is a page that a user enters your site on from another site, social media, email, etc. I use the … [Read more...] about How to Increase Online Sales from Your Marketing Campaigns Using Sales Landing Pages
Sales & Marketing Tips
How to REALLY Engage Your Audience
You may be using a variety of techniques to communicate and keep in touch with your audience, but what does it take to REALLY engage your audience, ensuring that your efforts bring great results -- leads, sales, referrals, etc.? Get Your Timing Right.What are the best times to engage your audience for each platform chosen?Ensure consistency by scheduling dedicated time to … [Read more...] about How to REALLY Engage Your Audience
9 Things to Do NOW to Stay Engaged with Your Customers
You may be working on a plan to start your business back up when the stay at home orders are relaxed, but it's just as important to stay engaged with your customers now and maintain engagement going forward. Continuous engagement with your customers will: keep your business fresh and essential in their minds;alert you to changes in their needs relevant to what you offer … [Read more...] about 9 Things to Do NOW to Stay Engaged with Your Customers
Last Minute Marketing for Holiday Sales – Great Example and Trends
Clients often ask me for good examples of digital marketing and so I'm always looking out for the best from all types and sizes of organizations. This week I've come up with a great example and some other great information from "Think with Google" to help you with your last minute marketing for holiday sales. Great Example of Last Marketing for Holiday Sales Doing some … [Read more...] about Last Minute Marketing for Holiday Sales – Great Example and Trends
Last Minute Holiday Sales Opportunities
If you failed to plan ahead, you still have last minute holiday sales opportunities to grab some of the massive sales that occur this time of year. If you've already been posting/sending holiday sales messages from early in the season, make note of the points below that will be of use now that the holidays are getting closer to take advantage of last minute holiday sales … [Read more...] about Last Minute Holiday Sales Opportunities
