Digital Marketing Tips

In recent tourism news, Alaska raised cruise tourism limits as residents’ concerns about over-tourism grew. Over-tourism is an increasing issue in trendy tourism destinations, and one solution that will keep revenue flowing is to focus more on bringing in visitors outside the regular busy season. Unless downtime is needed for maintenance or other recovery, selling year-round is … [Read more...] about How to Extend Your Selling Season (Episode 36)

This week's topic is aimed at those who may not listen to podcasts, but you may have a relative or friend who could use this advice, so please spread the word! Over the years, I have noticed people ducking out of the way after seeing me at a networking event or on the street. I’m not known for hard-selling tactics, but some people are so averse to marketing that they … [Read more...] about Overcoming Digital Marketing Fears: Why Small Businesses Can’t Afford to Ignore It Anymore (Episode 35)

We are already midway through July. How did that happen?! It's time for a Mid-Year Assessment to ensure that you are on course for success in all areas of your life. It’s so easy to lose track of time this time of year. Schools are out, vacations and holidays happen, and we get out of our routine. Hopefully, you are having fun and enjoying the fruits of your labor from the … [Read more...] about Time for a Mid-Year Assessment: Ensure You Are On Course For Success In All Areas of Your Life (Episode 34)

Throughout my years in digital marketing, I've met many business owners who did not have a good relationship with their digital marketing agency. Often, they were unsure if the agency was providing the services they paid for, were intimidated to ask for clarification on technical terms, had no idea what to ask for, etc. Watch the presentation or listen to the podcast episode … [Read more...] about Get Results, Not Regrets: How to Build a Successful Relationship with Your Digital Marketing Agency (Episode 33)