This week Sowmya Subramanian, Google's Director of Engineering for Search Ecosystem, announced that Google will include Page Performance Experience in its organic search ranking factors. This means that many of the techniques that I recommend to improve Conversion Rate Optimization, getting more sales once visitors get to your site, which are factors that heavily focus on … [Read more...] about User Experience Now Officially An Important Factor in Google’s Organic Search Results
Web Design & Development
How to Find Free Images You Can [Legally] Use Online on Websites, Social Media Posts & Newsletters
For the thousandth time -- NO! You cannot just do a search on Google image search, save the image to your computer and then upload it to your website. A lot of people do it and if you have a not for profit website, you may have nothing to be concerned about, unless you are concerned about being fair. Would you go into a photography gallery, take a photo off the wall and walk … [Read more...] about How to Find Free Images You Can [Legally] Use Online on Websites, Social Media Posts & Newsletters
RSS Feeds: The Most Powerful Online Marketing Tool You May Not Know About
Are you looking for ways to get content ideas for your website, email newsletters and social media posts? Are you sure that your own content is reaching as many people as possible? RSS Feeds offer a great way for you to keep up with what's going on in current events, your industry and on all topics relevant to your business across the web; providing a way to come up with … [Read more...] about RSS Feeds: The Most Powerful Online Marketing Tool You May Not Know About
How to Increase Website Sales
Looking for better results from your online marketing techniques? You need to focus on how to increase website sales! You can be on Twitter and Facebook 24/7, writing blog posts on a daily basis and building a large mailing list; but if your website is not optimized for sales, you will waste all your other internet marketing efforts. There are a number of things you can … [Read more...] about How to Increase Website Sales
Move a Website and Keep Your Search Rankings & Traffic
When you move a website in a way that will change the URLs of the pages, it is important to ensure that search engines and other traffic to your site can follow the old URLs to the new URLs or: visitors to your site, either through bookmarks or links on other sites, will find broken links and probably leave your site; links set up to help with your search rankings will … [Read more...] about Move a Website and Keep Your Search Rankings & Traffic
