After collecting my daughter from school yesterday I headed to 'town' to make a couple of necessary purchases. I am not the type who shops for the sake of shopping. I was completely out of a couple of necessities: shampoo and foundation. One of the local chemists stocks nice 'posh' brands of make-up. I had made my last foundation purchase there and I decided to head there … [Read more...] about What a Young Cosmetics Saleslady Taught Me About Sales and Saved Me €100
Social Media Marketing
Looking for more action [on Twitter]?
On Twitter, like the rest of the world, real or virtual, people are more likely to connect with other people as individuals that as businesses or brands -- and I mean 'connect' in the psychological way as well as the social networking way. Most business owners these days do understand that social networks are valuable marketing tools, but many don't put much thought into how … [Read more...] about Looking for more action [on Twitter]?
How to Handle a Bad Online Review
I have to say I was so proud of my clients at Inish Beg Self Catering Cottages, when I saw how they handled the one 'average' review (beside 14 excellent reviews) they received on Trip Advisor. They addressed each issue noted in a very straightforward manner. Many businesses don't use social media marketing because they are afraid of getting bad feedback in such a public … [Read more...] about How to Handle a Bad Online Review
Best Social Media Tools EVER! (so far)
Now that most of us have been using Social Media for a couple of years now, we can confidently state that while it is extremely popular, and still a hot topic in newspapers as well as the water cooler, it is much more than just a trend. Social Media Marketing is THE marketing platform of choice and will just get bigger and bigger. Best Social Media Tools To handle the scope of … [Read more...] about Best Social Media Tools EVER! (so far)
60 Ways to Increase Your Influence Online: “The Influencer Project”
I think it was Krishna De that posted on Facebook about The Influencer Project and that's where I heard about it. "60 Speakers in 60 Minutes" talking about how to increase your influence online in the "shortest marketing conference ever" which broadcast last night at 6pmET (so 11pm here, not too bad for me). And it was FREE, so to me this was perfect. I've been listening in … [Read more...] about 60 Ways to Increase Your Influence Online: “The Influencer Project”
