Episode 569 of Wantrepreneur to Entrepreneur. Watch the video of the episode below or listen on your favorite app. Marketers and online course creators would like you to believe that changing technology means that marketing changes faster than entrepreneurs can keep up with, but in today’s episode you’re going to hear from a brilliant mind in the form of Ann Donnelly. Ann … [Read more...] about Old school foundations to succeed in a digital world w/ Ann Donnelly – The Wantrepreneur to Entrepreneur Podcast
Business Advice
The Early Days of Digital Marketing, Interview with Owner, Ann Donnelly
I had a great chat with Amanda Blanton, Marketing Director of the Adirondack Regional Chamber of Commerce and host of its weekly radio show, I'm In with the ARCC, which airs at 7 am on Sunday mornings. We discussed how I got started in digital marketing all those years ago, my move to Glens Falls after 20 years in Ireland, and how I came up with the name, Placentric! Listen … [Read more...] about The Early Days of Digital Marketing, Interview with Owner, Ann Donnelly
How to Increase Online Sales from Your Marketing Campaigns Using Sales Landing Pages
To increase online sales from your marketing campaigns; whether you are running Google Ads, sponsored Facebook posts, or perhaps a print ad in a magazine or newspaper; lead your audience directly to a page on your website that is optimized to “close the sale.” A “landing page” is a page that a user enters your site on from another site, social media, email, etc. I use the … [Read more...] about How to Increase Online Sales from Your Marketing Campaigns Using Sales Landing Pages
Excellent Customer Service
Why Providing Excellent Customer Service, “Customer Delight”, is a Selling Tool Every Member of Your Staff Must Use Yesterday I was talking to the new owner of a hotel about the importance of setting up a room to delight the guest upon arrival. The conversation started as a discussion about upselling during the booking process: offering add-ons like champagne and … [Read more...] about Excellent Customer Service
How to REALLY Engage Your Audience
You may be using a variety of techniques to communicate and keep in touch with your audience, but what does it take to REALLY engage your audience, ensuring that your efforts bring great results -- leads, sales, referrals, etc.? Get Your Timing Right.What are the best times to engage your audience for each platform chosen?Ensure consistency by scheduling dedicated time to … [Read more...] about How to REALLY Engage Your Audience