Large companies (from all your favorite clothing shops to airlines and hotels) send email newsletters with graphics, images and formatting all the time and they make it into your Inbox. So why do YOUR pretty HTML format email newsletters end up in spam filters with a pitiful open rate? Should you consider only using Plain Text format for your email newsletters? First, some … [Read more...] about Email Marketing: HTML vs Plain Text Newsletters, the Face Off!
Digital appetites: what are consumers doing online?
This week I'm pleased to include a guest post from Kat Prescott... Plenty of news circulates over the amount of internet services available in Ireland and around the world, with 65% of the country already benefiting from broadband services. What you don’t often hear about is how our appetites are changing when it comes to what we’re doing online – until now that is. According … [Read more...] about Digital appetites: what are consumers doing online?
WordPress Security Issues: Plugins & Actions to Protect Your Website from Hacks & Attacks
Is your WordPress website safe from hacks and attacks? "Brute Force" attacks on WordPress websites have made recent headlines. Make sure your website is secure. The most recent release of WordPress has been downloaded over 17 million times. It's one of the most widely used, if not THE most widely used, content management system for websites. Add to that the fact that many of … [Read more...] about WordPress Security Issues: Plugins & Actions to Protect Your Website from Hacks & Attacks
CoderDojo: What you can learn from the success of this free, volunteer led, international movement
In the lead up to #dojocon2013 (http://conference.coderdojo.com/), I'd like to share what I've learned as a CoderDojo Mentor and Organiser, and how CoderDojo is a great example for running a successful organisation. (At DojoCon I'm particularly looking forward to the Working Groups and discussing things like collaboration, avoiding mentor burn-out, shared educational resources, … [Read more...] about CoderDojo: What you can learn from the success of this free, volunteer led, international movement
RSS Feeds: The Most Powerful Online Marketing Tool You May Not Know About
Are you looking for ways to get content ideas for your website, email newsletters and social media posts? Are you sure that your own content is reaching as many people as possible? RSS Feeds offer a great way for you to keep up with what's going on in current events, your industry and on all topics relevant to your business across the web; providing a way to come up with … [Read more...] about RSS Feeds: The Most Powerful Online Marketing Tool You May Not Know About
