I must confess, I am a big fan of TV show the Dragons' Den, first on BBC and then also on RTE when it made it to Ireland. Over the past couple seasons that the show has run in Ireland, I've watched and tweeted along to the show. Until this year, most of the websites crashed under the surge in traffic that came while the business owner appeared on the show. What a waste of the … [Read more...] about Can your website handle a heavy surge of activity?: “The Dragons’ Den Effect”
The Ugly Side of Social Media
For a long time, I've somewhat denied the ugly side of social media. Using social media has done a lot for me personally and professionally. Professionally I've made great contacts to people I never thought I'd meet, online or off. I've learned a lot from many of the experts and not so experts in my field and others that related to what I do. Personally I've made friends … [Read more...] about The Ugly Side of Social Media
Facebook Business Pages Move to Timeline View by 30th March 2012
When Facebook's new timeline view for profiles rolled out all the online marketers were wondering what this was going to mean for Facebook Business Pages. That seems like years ago, but it is finally rolling out. When you visit your business page you will get a notice that it is rolling out and can view a preview and choose to use the new format straight away. All pages will … [Read more...] about Facebook Business Pages Move to Timeline View by 30th March 2012
Discount on WordPress Premium Themes from StudioPress
I've just heard that StudioPress are raising the price of their Pro Plus subscription on 31 January 2012. I always wondered when this would happen. These themes have become so popular and have proven to be the best range of WordPress premium themes that I could find. The current price for the Pro Plus package; which includes all 44 StudioPress child themes, plus every child … [Read more...] about Discount on WordPress Premium Themes from StudioPress
Email Marketing for After Sales Follow-Up — and other important points of interaction
Usually I am tweeting about bad email marketing examples I see in my Inbox, but today I am delighted to share a good example! I coach my clients to plan interactions with their prospects and customers (whether by email, phone or social media - depending on the situation) at many points along the way: first interaction, meetings (planned or casual), point of sale, after sale … [Read more...] about Email Marketing for After Sales Follow-Up — and other important points of interaction