Get additional insights: Listen to Episode 29 of the Building Success Stories Podcast: Buyer's Journey - Understand the Stages & Use Them to Win Customers Download: Develop Content Ideas for The Buyer's Journey People are always looking for a secret formula for success in marketing. Unfortunately, there is no secret formula, but the closest concept to one is the … [Read more...] about Buyer’s Journey – Understand the Stages & Use Them to Win Customers
Travel Tips
How I Get Travel Tips What’s one of your first stops when you arrive at a new destination? If you didn’t say the local visitors center or something similar, then we need to talk. There are various resources and locations for travel tips that are available to us when we travel. They can be named chamber of commerce, visitors center/bureau, or welcome center. Sometimes … [Read more...] about Travel Tips
How to Use Social Media to Maximize Your Sales This Christmas
I know it’s just the beginning of October, and a lot of you are cringing at the thought of seeing Christmas decorations in shops; but if you have a business that is impacted by the Christmas season (hospitality, retail, leisure, personal services, food, home, etc.), you better have a strategy ready to make the most of the opportunities the festive season brings. If you … [Read more...] about How to Use Social Media to Maximize Your Sales This Christmas
How to Succeed in Tourism During a Pandemic
For 2021 those in the tourism industry in Lake George were looking forward to recovering from 2020. Not because they had an unsuccessful tourism season in 2020, but because they were exhausted from a season where bookings and sales nearly topped previous record years, which they had to manage under severe conditions created by the pandemic. Their story is a lesson in how to … [Read more...] about How to Succeed in Tourism During a Pandemic
Why Travel is Good for You
Why I Love Travel This past year has been the most amazing travel year for me. A true love for travel has taken a huge priority in my life. I’ve been able to do things that I had started thinking were impossible. With all these adventures, it’s time to look back at how it all started. For years, when I looked at the people around me, I felt … [Read more...] about Why Travel is Good for You